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  • 27'
  • Authors : Denis Einaudi, Mathilde Bouttemy
  • 29-08-2021
  • Master : 3090

BACK TO SCHOOL: THE RACE FOR BARGAINS | M6 | 66 minutes

It’s back to school! For millions of parents it’s the time for buying school supplies and the chance to get some bargains for the little ones, but for the big ones too! Because the parents also want a treat. Faced with the power of hypermarkets and online sales, discount supermarkets are emerging as challengers and doubling their promotions and discounts. A report from inside a new Lidl supermarket in Capens near Toulouse that is opening for the new school year and the Marché aux Affaires brand at Fos-sur-Mer.


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