- 52'
- Authors : Manuel Laigre, Thomas Lelong
- 13-09-2015
- Master : 2489
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Rave parties, pop-up bars: the new kings of the Parisian night | M6 | Enquête Exclusive
After lagging far behind Berlin, London or Barcelona, Paris is once again becoming the world’s party capital! Goodbye traditional nightclubs. The latest trends are: pop-up bar-clubs, illegal discos and fake underground bars. And nothing is too way out or too expensive when attracting hip Parisian customers and international jet setters. Aladdin” is the expert on underground nights. His mission: seek out new locations to squat in order to hold the illegal parties that have become the most “trendy” and frequented in the capital. To access his latest club, party-beasts must go 30 feet underground, then slip through a narrow tunnel. After having paid 12 Euros, hundreds of people cram in there every night… at their own risk! Denis has invested several tens of thousands of Euros in a location that will only operate for one summer. He transformed an industrial wasteland belong to the Railway company into a 30,000 square foot temporary bar-club, the largest in Paris. This ace of the party business has only a few months in which to make a profit from his creation. However, the residents of the neighborhood take a dim view of all the partygoers who flood past their windows every night. Temporary bar-clubs, illegal parties: for the capital’s traditional nightclubs, the competition is increasingly tough: their turnover fell by several million Euros last year. So, in order to win back their customers and encourage them to spend freely, disco owners have decided to employ a formidable weapon: free entry (with unlimited drinks) for young women with spectacular curves. In exchange they just have to urge the richer customers to drink. Josh takes inspiration from his globetrotting trips to import fresh concepts. This American, who owns five establishments in Paris, made a fortune from his fake undercover bar in the Marais. An establishment that is a reminder of Prohibition days in America, when the party went on in the back room. Today, underground has turned into a profitable marketing concept. From the trendiest parties to the wildest and weirdest clubs, we lift the lid on these underground locations in the company of the new kings of the Parisian night.”